Cookie Policy



Prolink S.r.l, F.C./VAT number 13145630151, in the person of its legal representative pro tempore, with registered office located in Milan (MI), zip code 20144, Via Savona no. 97, phone +39 02 39325455, email, as the data controller, informs you in the present policy about the use of cookies in this website (“website”) in accordance with the provisions of Directive 2002/58/EC (so-called ePrivacy Directive) and subsequent amendments, the EU Regulation 2016/679 (“GDPR”) and international, European and Italian laws concerning personal data processing, as well as as well as by the Guidelines issued by the Personal Data Protection Authority on the 8th of May 2014, as supplemented and clarified by the subsequent provision of the 10th of June 2021.
This policy is provided by the owner in a simplified form as required by the aforementioned Guidelines of the Personal Data Protection Authority.

   1) What are cookies?

Cookies are small pieces of text that websites, visited by users (so-called Publishers, or “first parties”) or different websites or web servers (so-called “third parties”), place and store within the same user’s computer device, to be then retransmitted to the same websites on the next visit.

   2) What are cookies used for?

Cookies are used for different purposes, such as performing IT authentication, session tracking, storing information about specific configurations regarding users accessing the server, storing preferences, as well as easing the enjoyment of online content, such as keeping track of items in a shopping cart or information for filling out an IT form. They can also be used to profile the user, as specified under Point 5 below.
The same result can also be achieved by means of other tracking tools or techniques, such as fingerprinting.

   3) What are technical cookies?

These are cookies that are used to navigate or provide a service requested by the user. They are not used for any other purpose and are normally installed directly by the website owner. Technical cookies are essential to make and keep user identification within the session. They allow, for example, access to Google or Facebook without having to log in to all sessions. They are also essential in very sensitive operations such as home banking activities. Without the use of such cookies, such operations could not be carried out or would be more complex and/or less secure.

   4) Are Analytics cookies technical cookies?

No. However, The Data Protection Authority has specified that these cookies can be likened to technical ones only if “used for website optimization purposes directly by the website owner, who may collect aggregated statistical information on the number of users and how they visit the website. If, on the other hand, the processing of such statistical analysis is assigned to third parties, users’ data must be minimized in advance and may not be combined with other processing or transmitted to other third parties. Under these conditions, the same rules, in terms of information and consent, apply to Analytics cookies as for technical ones (Order of the 8th of May 2014 and Guidelines cookies and other tracking tools of the 10th of June 2021).
However, by exception, both the first party acting on its own and the third party acting on behalf of the first party are allowed to make statistics with data from multiple domains, websites or apps traceable to the same owner or business group.

   5) What are profiling cookies?

These are the cookies used to track users’ online browsing and “watch” their behavior in order, for example, to create profiles on their tastes, habits and choices. These cookies allow to send targeted advertisements, transmitting to users’ computer advertising messages in line with the preferences already expressed when browsing online, measure the effectiveness of the advertising message and adopt accordingly commercial strategies.

   6) What cookies does our website use?

The website currently uses technical cookies.
The website uses the free Google Analytics service to optimize the website and thus collect aggregated statistical information about the number of users and how they visit the website. Google Analytics IPs are anonymized. In accordance with the Privacy Guarantor’s clarification (taking into account that users’ IPs are kept anonymous and are used only for optimization purposes), these cookies are likened to technical cookies. This information is stored in Google’s servers, which regulates Privacy according to these guidelines.

   7) Is users’ consent required for the installation of cookies on their computer?

It depends on the purposes for which cookies are used.
Users’ consent is not required for the installation of technical and Analytics cookies, but it is, in any case, necessary to provide the policy under Article 13 of the GDPR.
Profiling cookies or other tracking tools, on the other hand, can only be installed in the user’s computer if consent has been given by the user after being informed via simplified procedures.

   8) How should the website owner provide the simplified policy and request consent for profiling cookies?

The Privacy Guarantor has suggested the adoption of a procedure that provides, when the user accesses a website, a banner pop-up with a first brief policy, the request for cookie consent and a link to access a more extensive policy. On this page, the user will find more detailed information about what cookies are, how they are used on the website and thus choose which specific cookies to authorize.
When the user first logs in, no cookies or other tracking tools may be used.

   9) What is anonymous browsing and how can I delete cookies?

Anonymous or incognito browsing allows you to browse without the use of technical and profiling cookies. This procedure is present on all major browsers, through which you can also delete single cookies
Internet Explorer